Flipkart makes a massive FinTech move and launches its UPI payments app

Flipkart has launched the Super.money app as a major FinTech move.

The digital realm continues to flourish with each passing day and with more and more companies across sectors choosing to go the digital way regarding their payments. Some have gone past their partnerships with payment apps and introduced their own, just like Flipkart has done.

Flipkart launches its own UPI payments app.

The huge e-commerce company Flipkart has recently made more news for launching its own UPI payments app, which the company considers a major move in the FinTech niche.

Flipkart’s new UPI payments app is called Super.money.

Flipkart has introduced its new UPI payments app called Super.money. With this FinTech move, the company has showcased its dedication to pushing more boundaries with digital payments with its app. They have launched the new app after about 1.5 years of Flipkart’s separation from its previous payment partner, PhonePe.

The Super.money app is live now.

Flipkart’s Super.money is live in beta on the PlayStore, enabling users to make mobile payments via UPI.

Expansion of offerings by Flipkart.

According to a report by TechCrunch, the company is now planning to expand its offering to include secured cards and lending. The app further identifies Axis Bank, DMI Finance, and Credit Salon as its partners on the website.

Super.money boasts of a seamless UPI payment experience.

A spokesperson of Super.money said that with an uncluttered UX and a focus on great rewards for every transaction, Super.money intends to change how people engage with and consume financial services. The team will continue to assess customer feedback in the coming weeks and improve the product further. The app also promises “real cashback,” as per a description on the Android app.

“Super.money app aims to democratize access to financial services by leveraging UPI infrastructure, which is aligned to the government’s larger vision of financial inclusion,” added founder and chief executive of Super.money, Prakash Sikaria.