He says things will only worsen with time while reacting to being a victim of deepfake videos.
Bhuvan Bam, who started his career as a YouTuber and now is also a comedian, writer, singer, songwriter, and actor, reacts to being a victim of deepfake videos and the growing misuse of artificial intelligence (AI) in today’s world.
Bhuvan Bam becomes a victim of deepfake videos.
Indian content creator Bhuvan Bam recently became the latest personality to be a victim of deepfake videos. A video that falsely represented him was circulated on social media urging people to invest in tennis through a certain bookie’s predictions. He has now filed a complaint in the matter. However, he feels that such stuff will keep on happening until stricter laws are put into place.
Misuse of AI.
Bhuvan Bam was asked about the misuse of AI in today’s times, and he said, “The output from AI is only nice when done in control and with full agreement with the owner. But it’s too much of a hassle; that’s why people do these easy things that they do with AI.” Using himself as an example, he said, “Tomorrow, if I need the voice of a big actor, I would have to get their permission. But if I don’t know them personally, I can take the shortcut of making that with AI. If they take legal route, they can, if they don’t, it’s good for me. So, right now, we are at a hit and trial stage. But eventually, hopefully, the laws will get stricter.”
He says that people must realize the value of an IP as things will only get worse with time, stating, “There is so much influx of content everywhere that people don’t think of creating original stuff anymore. There are so many references out there, and even we get approached to make similar content. But if you have these tools to plagiarize, you will use ChatGPT, deepfake, and AI. Hopefully, laws will get in place for this soon.” He concludes, “You can feed information to it to a certain extent, and that extent can be beyond a human’s reach, but where will you bring a heart and soul to it? To put heart and soul into any craft, no one other than humans can do that. AI is dominating, but in the longer run, you need a heart.”